chromary
Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

SecondaryNeon AquaCH 0372 · #44E7F2
Secondary≈ Pure Blue#1228F2

Tertiary

Tertiary≈ Sand#DDA37A
TertiaryPop OrangeCH 0192 · #FABF9C
Tertiary≈ Burnt Caramel#8E5223
Tertiary≈ Espresso#5B2700

Neutrals

NeutralCharcoalCH 0560 · #121212
NeutralIronCH 0562 · #383838
NeutralMushroomCH 0572 · #877F73
NeutralDustCH 0568 · #C4C4C4
NeutralChalkCH 0013 · #F4F4F0
claim its number≈ OchreAn unnamed color. Its nearest named color is Ochre #CC7722.chromary

Named neighbors

Named opposites

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines, 30 to 45 at display sizes only (a logo, a big headline); under 30, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio and its grade (AAA, AA, AA large) are shown small under each for anyone working to that standard.

Use

AaChalk on ≈ OchreLc 57 · large textWCAG 2 · 2.9 : 1 · fails
Aa≈ Ochre on ChalkLc 53 · large textWCAG 2 · 2.9 : 1 · fails

Avoid

AaCharcoal on ≈ OchreLc 44 · display sizesWCAG 2 · 5.8 : 1 · AA
Aa≈ Ochre on CharcoalLc 42 · display sizesWCAG 2 · 5.8 : 1 · AA

HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.