chromary

Beetroot

CH · claim this color

Your hue, darker and deeper: down 0.15 in lightness at nine tenths of the chroma, then down 0.30 at three quarters.

Shades · Darker and deeper, twice.

supportMaroonCH 0115 · #650021
neutral≈ Charcoal#28000D
nightInkCH 0003 · #0B0B0F
paperPink MilkCH 0556 · #F5E7EC

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines, 30 to 45 at display sizes only (a logo, a big headline); under 30, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio and its grade (AAA, AA, AA large) are shown small under each for anyone working to that standard.

Use

AaPink Milk on BeetrootLc 76 · passesWCAG 2 · 6.4 : 1 · AA
AaBeetroot on Pink MilkLc 72 · passesWCAG 2 · 6.4 : 1 · AA

Avoid

AaCharcoal on BeetrootLc 19 · failsWCAG 2 · 2.4 : 1 · fails
AaBeetroot on CharcoalLc 17 · failsWCAG 2 · 2.4 : 1 · fails

HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.