chromary

Soft Launch≈Ink: auto. Text on this color is black or white, whichever reads better. Tap to set white.

no CH number yet · claim this color and its own CH number

Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

SecondaryLemonCH 0040 · #FAEE3D
SecondaryAquaCH 0066 · #42FBFB
SecondaryElectric VioletCH 0468 · #6223F1

Tertiary

TertiaryPebbleCH 0567 · #BDA6A7
TertiaryMushroomCH 0572 · #907A7B
TertiaryUmberCH 0095 · #655253
TertiaryEspressoCH 0092 · #3D2C2D

Neutrals

NeutralCharcoalCH 0560 · #190B0C
NeutralClayCH 0170 · #4E4545
NeutralCementCH 0566 · #968C8D
NeutralDustCH 0568 · #CCC1C1
NeutralMilkCH 0570 · #FFEDED
no number yet
chromaryclaim its numberSoft Launch≈An unnamed color. Its nearest named color is Soft Launch #ECD0CB.

Named neighbors

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines; under 45, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio is shown small under each for anyone quoting that standard.

Use

AaCharcoal on Soft LaunchLc 83 · passesWCAG 2 · 13.6 : 1
AaSoft Launch on CharcoalLc 83 · passesWCAG 2 · 13.6 : 1

Avoid

AaMilk on Soft LaunchLc 13 · failsWCAG 2 · 1.2 : 1
AaSoft Launch on MilkLc 11 · failsWCAG 2 · 1.2 : 1

Harmonies