Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.
HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.
How It Reads#ED9EA7 set as type with the kit Chromary builds for it, both ways round, strongest first. Each is graded by APCA, the measure of how strongly text stands off its ground as eyes see it: Any text and Body text read at every size, Headlines and large text from about 24 pixels, Display sizes for names, logos and big headlines. Pairings too faint for text, or that collapse for red- or green-blind readers, are left out. The small numbers are the APCA score (Lc) and the WCAG 2 ratio, for anyone working to a standard.
Charcoal on #ED9EA7#ED9EA7Set in Charcoal on #ED9EA7, a line of text reads cleanly at this size.Body textLc 62 · 9.0:1#ED9EA7 on Charcoal#ED9EA7Set in #ED9EA7 on Charcoal, a line of text reads cleanly at this size.Body textLc 61 · 9.0:1#ED9EA7 on Espresso#ED9EA7Set in #ED9EA7 on Espresso, a line of text reads cleanly at this size.Headlines and large textLc 55 · 5.8:1Espresso on #ED9EA7#ED9EA7Set in Espresso on #ED9EA7, a line of text reads cleanly at this size.Headlines and large textLc 55 · 5.8:1#ED9EA7 on Clay#ED9EA7Set in #ED9EA7 on Clay, a line of text reads cleanly at this size.Headlines and large textLc 50 · 4.5:1Clay on #ED9EA7#ED9EA7Set in Clay on #ED9EA7, a line of text reads cleanly at this size.Headlines and large textLc 49 · 4.5:1
For every eye: Charcoal on #ED9EA7
#ED9EA7Red-blind (protanopia)#ED9EA7Green-blind (deuteranopia)#ED9EA7Blue-blind (tritanopia)#ED9EA7No color (achromatopsia)