chromary

≈ Soft LaunchInk: auto. Text on this color is black or white, whichever reads better. Tap to set white.

no CH number yet · claim this color and its own CH number

Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

SecondaryLemonCH 0040 · #FFF44F
SecondaryAquaCH 0066 · #00FFFF
Secondary≈ Electric Violet#6A24F3

Tertiary

TertiaryPebbleCH 0567 · #ABABAB
TertiaryMushroomCH 0572 · #877F73
TertiaryUmberCH 0095 · #635147
TertiaryIronCH 0562 · #383838

Neutrals

NeutralCharcoalCH 0560 · #121212
NeutralClayCH 0170 · #52443D
NeutralCementCH 0566 · #929292
NeutralDustCH 0568 · #C4C4C4
NeutralMilkCH 0570 · #F2F2F2
claim its number≈ Soft LaunchAn unnamed color. Its nearest named color is Soft Launch #ECD0CB.chromary

Named neighbors

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines, 30 to 45 at display sizes only (a logo, a big headline); under 30, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio and its grade (AAA, AA, AA large) are shown small under each for anyone working to that standard.

Use

AaCharcoal on ≈ Soft LaunchLc 81 · passesWCAG 2 · 12.9 : 1 · AAA
Aa≈ Soft Launch on CharcoalLc 81 · passesWCAG 2 · 12.9 : 1 · AAA

Avoid

AaMilk on ≈ Soft LaunchLc 16 · failsWCAG 2 · 1.3 : 1 · fails
Aa≈ Soft Launch on MilkLc 14 · failsWCAG 2 · 1.3 : 1 · fails

Harmonies