chromary
Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

SecondaryUltravioletCH 0082 · #8F00FF
SecondaryHot PinkCH 0025 · #FF1493

Tertiary

TertiaryLittle TreatCH 0601 · #F8CDDF
Tertiary≈ Dusty Orchid#A27D9F
Tertiary≈ Shale#70506D
Tertiary≈ Espresso#41263F

Neutrals

NeutralInkCH 0003 · #0B0B0F
NeutralIronCH 0562 · #383838
NeutralTaupeCH 0100 · #8B8589
NeutralDustCH 0568 · #C4C4C4
NeutralMilkCH 0570 · #F2F2F2
claim its number≈ LilacAn unnamed color. Its nearest named color is Lilac #C8A2C8.chromary

Named neighbors

Named opposites

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines, 30 to 45 at display sizes only (a logo, a big headline); under 30, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio and its grade (AAA, AA, AA large) are shown small under each for anyone working to that standard.

Use

AaInk on ≈ LilacLc 67 · passesWCAG 2 · 10.2 : 1 · AAA
Aa≈ Lilac on InkLc 65 · passesWCAG 2 · 10.2 : 1 · AAA

Avoid

AaMilk on ≈ LilacLc 33 · display sizesWCAG 2 · 1.7 : 1 · fails
Aa≈ Lilac on MilkLc 29 · failsWCAG 2 · 1.7 : 1 · fails

HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.