chromary
Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand.

Secondary

SecondarySunshineCH 0263 · #E9CE3C
SecondaryAuroraCH 0336 · #44EDC3
SecondaryUltramarineCH 0080 · #3F00FF

Tertiary

TertiaryQuartzCH 0542 · #B892A2
TertiaryPink LemonadeCH 0153 · #E8C3C8
TertiaryUmberCH 0095 · #635147
TertiaryEspressoCH 0092 · #4B2E2B

Neutrals

NeutralCharcoalCH 0560 · #121212
NeutralAsphaltCH 0007 · #434449
NeutralCementCH 0566 · #929292
NeutralPebbleCH 0567 · #ABABAB
NeutralPink MilkCH 0556 · #F5E7EC
claim its number≈ MochaAn unnamed color. Its nearest named color is Mocha #967969.chromary

Color Values

Exact from the hex. Tap any value to copy it.

HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.

How It Reads#9D717F set as type with the kit Chromary builds for it, both ways round, strongest first. Each is graded by APCA, the measure of how strongly text stands off its ground as eyes see it: Any text and Body text read at every size, Headlines and large text from about 24 pixels, Display sizes for names, logos and big headlines. Pairings too faint for text, or that collapse for red- or green-blind readers, are left out. The small numbers are the APCA score (Lc), then the WCAG 2 ratio and its verdict (AAA from 7 to 1, AA from 4.5, AA large from 3), for anyone working to that standard. The two can disagree on mid tones: APCA favors white text on saturated greens and oranges, where WCAG 2 favors black.

Pink Milk on #9D717F#9D717FSet in Pink Milk on #9D717F, a line of text reads cleanly at this size.
Body textLc 60 · 3.4:1 WCAG AA large
#9D717F on Pink Milk#9D717FSet in #9D717F on Pink Milk, a line of text reads cleanly at this size.
Headlines and large textLc 56 · 3.4:1 WCAG AA large
Aurora on #9D717F#9D717FSet in Aurora on #9D717F, a line of text reads cleanly at this size.
Headlines and large textLc 46 · 2.7:1 fails WCAG
#9D717F on Aurora#9D717F
Display sizesLc 43 · 2.7:1 fails WCAG
Sunshine on #9D717F#9D717F
Display sizesLc 42 · 2.6:1 fails WCAG
Pink Lemonade on #9D717F#9D717F
Display sizesLc 41 · 2.5:1 fails WCAG

For every eye: Pink Milk on #9D717FThe strongest pairing above, as people with color blindness see it. About 1 in 12 men and 1 in 200 women are color blind, most of them red-blind or green-blind, so reds and greens can look alike to them; blue-blind and no-color vision are rare. Each tile simulates the strongest form of one type (after Machado, Oliveira and Fernandes, 2009); most people who have it see a milder version. If Pink Milk still stands clearly off #9D717F in all four, the pairing reads for everyone.

#9D717F
Red-blind (protanopia)
#9D717F
Green-blind (deuteranopia)
#9D717F
Blue-blind (tritanopia)
#9D717F
No color (achromatopsia)