chromary

≈ SmokeText: auto, white, whichever reads better. Tap for black.

no CH number yet · claim this color and its own CH number

Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

Secondary≈ Electric Violet#6B24F3
SecondaryNasturtiumCH 0186 · #EB7C2B

Tertiary

TertiaryDustCH 0568 · #C4C4C4
TertiaryAshCH 0565 · #7A7A7A
TertiarySlateCH 0563 · #4D4D4D
TertiaryGraphiteCH 0006 · #2B2B2E

Neutrals

NeutralCharcoalCH 0560 · #121212
NeutralIronCH 0562 · #383838
NeutralPewterCH 0564 · #636363
NeutralFeatherCH 0569 · #D7D7D7
NeutralMilkCH 0570 · #F2F2F2
claim its number≈ SmokeAn unnamed color. Its nearest named color is Smoke #9A9A9A.chromary

Named neighbors

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines, 30 to 45 at display sizes only (a logo, a big headline); under 30, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio and its grade (AAA, AA, AA large) are shown small under each for anyone working to that standard.

Use

AaCharcoal on ≈ SmokeLc 51 · large textWCAG 2 · 7.0 : 1 · AA
AaMilk on ≈ SmokeLc 49 · large textWCAG 2 · 2.4 : 1 · fails
Aa≈ Smoke on CharcoalLc 49 · large textWCAG 2 · 7.0 : 1 · AA

Avoid

Aa≈ Smoke on MilkLc 44 · display sizesWCAG 2 · 2.4 : 1 · fails

HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.