chromary

Plum≈Ink: auto. Text on this color is black or white, whichever reads better. Tap to set white.

no CH number yet · claim this color and its own CH number

Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

SecondaryRaveCH 0602 · #3FFA8B
SecondaryOliveCH 0054 · #307045

Tertiary

TertiaryRose DustCH 0541 · #AB7DA4
TertiaryLilacCH 0088 · #D7B1D1
TertiaryBerryCH 0531 · #5E2F59
TertiaryEggplantCH 0090 · #3E153A

Neutrals

NeutralInkCH 0003 · #160B14
NeutralIronCH 0562 · #3E383D
NeutralTaupeCH 0100 · #857E83
NeutralDustCH 0568 · #C9C1C8
NeutralMilkCH 0570 · #FAEDF8
no number yet
chromaryclaim its numberPlum≈Named after Plum #8E4585, its nearest entry in the dictionary.

Official neighbors

Official opposites

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines; under 45, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio is shown small under each for anyone quoting that standard.

Use

AaMilk on PlumLc 78 · passesWCAG 2 · 5.8 : 1
AaPlum on MilkLc 74 · passesWCAG 2 · 5.8 : 1

Avoid

AaInk on PlumLc 21 · failsWCAG 2 · 2.9 : 1
AaPlum on InkLc 19 · failsWCAG 2 · 2.9 : 1

Harmonies