chromary

≈ Blue Check

no CH number yet · claim this color and its own CH number

Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

SecondaryNasturtiumCH 0186 · #EB7C2B
SecondaryElectric LemonCH 0270 · #EFF746

Tertiary

Tertiary≈ Hydrangea#87ACEC
TertiaryIce CobaltCH 0444 · #B6CFFA
TertiaryWorkwearCH 0111 · #3B5B92
Tertiary≈ Midnight#0D2D67

Neutrals

NeutralInkCH 0003 · #0B0B0F
NeutralGunmetalCH 0576 · #333C45
NeutralAshCH 0565 · #7A7A7A
NeutralDustCH 0568 · #C4C4C4
NeutralClub SodaCH 0580 · #E5F0FC

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines, 30 to 45 at display sizes only (a logo, a big headline); under 30, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio and its grade (AAA, AA, AA large) are shown small under each for anyone working to that standard.

Use

AaClub Soda on ≈ Blue CheckLc 56 · large textWCAG 2 · 3.0 : 1 · fails
Aa≈ Blue Check on Club SodaLc 52 · large textWCAG 2 · 3.0 : 1 · fails

Avoid

AaInk on ≈ Blue CheckLc 42 · display sizesWCAG 2 · 5.8 : 1 · AA
Aa≈ Blue Check on InkLc 40 · display sizesWCAG 2 · 5.8 : 1 · AA

HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.