chromary

Clay≈Ink: auto. Text on this color is black or white, whichever reads better. Tap to set white.

no CH number yet · claim this color and its own CH number

Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand, primary to paper.

Secondary

SecondaryNeon AquaCH 0372 · #40F2FA
SecondaryBright AzureCH 0432 · #1A72F4

Tertiary

TertiaryCanyonCH 0176 · #796960
TertiarySmokeCH 0009 · #A2948C
TertiaryDustCH 0568 · #CDC1BA
TertiaryDark ChocolateCH 0163 · #33251E

Neutrals

NeutralCharcoalCH 0560 · #180C06
NeutralMinkCH 0571 · #5B534F
NeutralMushroomCH 0572 · #877E7A
NeutralFeatherCH 0569 · #DBD2CD
NeutralChalkCH 0013 · #FEEEE6
no number yet
chromaryclaim its numberClay≈Named after Clay #52443D, its nearest entry in the dictionary.

Official neighbors

Color Values

Exact from the hex. Tap any value to copy it.

Full list

ContrastGraded by APCA, the Accessible Perceptual Contrast Algorithm, which measures how strongly text stands off its ground the way eyes see it, as lightness contrast (Lc) from 0 to about 106. Lc 60 and up reads as body text, 45 to 60 as large text and headlines; under 45, avoid it for text. The same measure picks black or white text everywhere on Chromary. The older WCAG 2 ratio is shown small under each for anyone quoting that standard.

Use

AaChalk on ClayLc 88 · passesWCAG 2 · 8.6 : 1
AaClay on ChalkLc 84 · passesWCAG 2 · 8.6 : 1

Avoid

AaCharcoal on ClayLc 11 · failsWCAG 2 · 2.0 : 1
AaClay on CharcoalLc 10 · failsWCAG 2 · 2.0 : 1

Harmonies