chromary

≈ Raw Denim

no CH number yet · claim this color and its own CH number

Your color as a brand: the primary, the secondary colors from the chosen scheme, lighter and darker versions for backgrounds and states, and the neutrals from night to paper through greys tinted with your hue. Copy it as CSS.

Kit · Your color as a brand.

Secondary

SecondarySunshineCH 0263 · #E9CE3C
Secondary≈ Espresso#403100

Tertiary

TertiaryWorkwearCH 0111 · #3B5B92
TertiaryHeatherCH 0463 · #6A6F92
TertiaryBluebellCH 0434 · #939FB5
TertiaryForget Me NotCH 0442 · #C1CEE7

Neutrals

NeutralNight SkyCH 0667 · #0B1322
NeutralGunmetalCH 0576 · #333C45
NeutralAshCH 0565 · #7A7A7A
NeutralSilverCH 0578 · #A5AFBA
NeutralClub SodaCH 0580 · #E5F0FC
claim its number≈ Raw DenimAn unnamed color. Its nearest named color is Raw Denim #273576.chromary

Color Values

Exact from the hex. Tap any value to copy it.

HarmoniesWays to pair this color with others by where they sit on the color wheel: its opposite, shapes of two to four colors spaced around the wheel, its neighbors on either side, then the same hue lighter, darker, warmer, cooler and quieter. Each strip leads with this color. Tap one to open its kit built that way.

How It Reads#232F5D set as type with the kit Chromary builds for it, both ways round, strongest first. Each is graded by APCA, the measure of how strongly text stands off its ground as eyes see it: Any text and Body text read at every size, Headlines and large text from about 24 pixels, Display sizes for names, logos and big headlines. Pairings too faint for text, or that collapse for red- or green-blind readers, are left out. The small numbers are the APCA score (Lc), then the WCAG 2 ratio and its verdict (AAA from 7 to 1, AA from 4.5, AA large from 3), for anyone working to that standard. The two can disagree on mid tones: APCA favors white text on saturated greens and oranges, where WCAG 2 favors black.

Club Soda on #232F5D#232F5DSet in Club Soda on #232F5D, a line of text reads cleanly at this size.
Any textLc 91 · 11.1:1 WCAG AAA
#232F5D on Club Soda#232F5DSet in #232F5D on Club Soda, a line of text reads cleanly at this size.
Any textLc 89 · 11.1:1 WCAG AAA
Sunshine on #232F5D#232F5DSet in Sunshine on #232F5D, a line of text reads cleanly at this size.
Body textLc 71 · 8.1:1 WCAG AAA
Forget Me Not on #232F5D#232F5DSet in Forget Me Not on #232F5D, a line of text reads cleanly at this size.
Body textLc 70 · 8.0:1 WCAG AAA
#232F5D on Sunshine#232F5DSet in #232F5D on Sunshine, a line of text reads cleanly at this size.
Body textLc 70 · 8.1:1 WCAG AAA
#232F5D on Forget Me Not#232F5DSet in #232F5D on Forget Me Not, a line of text reads cleanly at this size.
Body textLc 70 · 8.0:1 WCAG AAA

For every eye: Club Soda on #232F5DThe strongest pairing above, as people with color blindness see it. About 1 in 12 men and 1 in 200 women are color blind, most of them red-blind or green-blind, so reds and greens can look alike to them; blue-blind and no-color vision are rare. Each tile simulates the strongest form of one type (after Machado, Oliveira and Fernandes, 2009); most people who have it see a milder version. If Club Soda still stands clearly off #232F5D in all four, the pairing reads for everyone.

#232F5D
Red-blind (protanopia)
#232F5D
Green-blind (deuteranopia)
#232F5D
Blue-blind (tritanopia)
#232F5D
No color (achromatopsia)